So our story starts on a cold, wet November night in 2005, Gary and Paul were sat in the pub with their friends and randomly Paul says
“Aren’t socks a funny thing?”
“No, not really – do you want another pint?” Gary replied bluntly.
“Well, I think they are” Paul continued “They are the things that everyone wears, but they always match.”
“Well, they’re socks, they’re supposed to match, like fish and chips or jelly and ice cream.” replied a puzzled Gary.
“That’s my point, fish and chips match but they’re different” as Paul shuffled to the edge of his seat, suddenly getting animated.
“I’m starving, can we eat?” Gary asked
“Wait, wait, stay with it" Paul was desperate to make his point “Don’t you think it’s funny that everyone wears matching socks – what an opportunity for self-expression!”
“You’ve lost me” Gary confessed “have you been watching Oprah again?”
“Imagine people wearing oddsocks, different patterns, and colours, a little bit of self-expression everyday”
“Oh no” Gary looked worried “you’ve got that look in your eye”
And so it began…….
United Oddsocks vision is simple….we don’t want to change the world, we just want everyone to have the opportunity to do something different every day.
So how’s it worked out so far?
Our journey has been a lot of hard work but also a lot of fun, designing, developing and making top notch stuff that does not match – just like cheese and pickle, perfect together but very different. A bit like our fantastic team here at United Oddsocks.
Five years on, and thanks to our terrific customers and retailers who stock United Oddsocks, we now supply hundreds of retailers across the UK from lovely boutique shops like Little Sunflowers in East Sussex (our first ever retail customer) to the likes of Selfridges. We also supply lots of companies in other countries too as far afield as Japan, Kuwait, Norway and Spain.
In 2010, we proudly became the exclusive license holders of The Gruffalo’s Socks as well as the iconic Mr Benn.
Constantly evolving and daring to be different we will very soon produce our 1,000,000th sock, which is a really proud moment for us here, looking back on that rainy night in November.
Of course, none of this would have been possible without the you our customers, who drive us every day to be different.